What the Hell Happened to Blood, Sweat & Tears?
Documentary Graphics and Title Sequence
Crewneck Productions
A political thriller with a classic rock band at the heart, “What the Hell Happened to Blood, Sweat & Tears?” uncovers the hidden story behind the band's Eastern Europe tour. Unbeknownst to many, this tour behind the Iron Curtain secretly involved the U.S. State Department, the Nixon White House, the governments of Yugoslavia, Romania and Poland and footage that has been suppressed for over 50 years. Teaming up with director John Scheinfeld’s incredible documentary crew, we were tasked with creating several visual elements of the film. Along with the logo and opening title sequence, we brought dozens of declassified government documents and archival photos to life in rich and textured graphic sequences weaved throughout the film to help tell the band’s story in an interesting way. For the present-day interviews with band members and historians, we created animated projections and designed background sets for the shoots. Finally, with no footage available to tell a crucial part of the tale, we created an animated sequence explaining the remarkable way that the band smuggled the documentary footage out of Romania.
Smuggling sequence from the film